Hold onto your hats, folks! Google just took another giant leap into the blockchain world by integrating the Ethereum Name Service (ENS) right into its search engine. Imagine typing in any .eth domain and getting a sneak peek at the Ethereum balance—it's like magic, but with crypto!
This move is part of Google's grand plan to make cryptocurrency info as easy as pie for everyone. The ENS team spilled the beans on this massive rollout, revealing that what started as a limited feature is now available to crypto enthusiasts worldwide. So, if you're curious about those .eth domains, Google just made it a whole lot easier for you.
But that's not all. Nalin from Google’s Web3 team let us in on a little secret—Ethereum faucets for the Sepolia and Holesky test networks are now synced with ENS. This means you can punch in your .eth address and receive test ETH “drips.” Talk about a crypto shower!
And if you thought it couldn't get any better, think again. Back in February, ENS teamed up with GoDaddy to let the Web3 crowd link their .eth names to classic Web2 domains without shelling out extra bucks. Say goodbye to those pesky gas fees!
So, what's the big deal about ENS, you ask? Well, it turns those mind-boggling Ethereum wallet addresses into easy-to-remember names. Instead of sharing a jumble of letters and numbers, you can simply share something like yourname.eth.
Google’s love affair with Ethereum began in May 2023 when they started allowing users to search for Ethereum addresses and see ETH balances right in the search results. By March 2024, they expanded this love to ENS domains, making it a breeze to find info like balances and transactions for addresses such as Vitalik.eth.
This new integration is just one of many steps Google has taken in the crypto world. They've been on a roll since 2022, offering Ethereum wallet holders the ability to track their Ether balances directly in search results and even celebrating the Ethereum Merge with dancing pandas.
And let’s not forget their 2023 update to crypto ad policies, which welcomed big players like BlackRock to showcase Bitcoin ETFs in search results. It’s clear that Google is not just dipping its toes but diving headfirst into the crypto ocean. Keep your eyes peeled, because the tech giant is on a blockchain mission, and it's only getting started!
